Monday, July 29, 2013

The logo

I have always had a lot of respect for what I do, but I guess I started designing and selling my patterns in an unexpected way...

Maybe that is why whenever someone asked me if I had a logo, it took me by surprise.  The same thing happened when someone asked for a bio, or a portrait.  It probably meant that if I actually worked on creating these things, I would become a real designer...  And what if then nobody liked what I did?
Have you ever felt this insecure?

After almost 3 years since I published my first seriously written pattern (hey, remember Pole?), I am more confident about what I create.  I have found my style.  And by style I mean many things: I have found which lines I love, which designs are the most satisfying to make, I've become obsessed with my favorite materials and colors, I have a voice in some social media, and most importantly, I have a working style.

As I tried to work towards this direction, and as I realized that people actually read some of the things I write, it became quite obvious that I needed a logo that I could identify myself with, and this one, clearly wasn't it...

It does look sweet, but come on...




Oh, this old thing that I called a "logo", was something that I just put up in a rush for my wholesaler's website.  Then I needed a badge and banner for Ravelry.  And why not, let's use it for my blog too...  So it has stuck with me all this time.


But now, as you can see in my much cleaner blog banner now, I have a new logo, and I proudly present it to you:




It was not an easy task to find it, but I got help from the awesome Jill, from Knitterella.  I think I might have driven her crazy with my back and forths, but we finally nailed it.  Hope you guys like the new look, as I think it represents me much better.  Get ready, cause you might start seeing the little "j" everywhere...

I am already playing with it, and it's so strange to actually see a logo in my prints!


Have a great week!

~Joji

7 comments:

Unknown said...

I LOVE it Joji! And I LOVE the way it looks on your printed patterns.

It was a pleasure and honor to work with you!!!

Christina - a Babys Smile Knits said...

love it! clean and simple

Vaida said...

Congrats on a perfect logo, Joji! You both did a great job!

Makunka said...

I really like it!

soknitsome said...

This is a very professional looking logo and in keeping with the knitwear you design!

lounatine said...

It's just perfect! modern, clear...

Elena Fuentes-Afflick said...

Me encanta tu logo!